Desiree Perez is a female producer, talent manager and entrepreneur in the music industry. She is a mover and shaker and is very well known in the music world. She helped Jay-Z while he was just a rapper to become the music and business mogul that he is now. She has helped Jay-Z with business plans for the past 22 years. When it comes to making business deals, Desiree has confidence, a no-nonsense attitude and charisma. She has also been described as fierce and tough. All of which have helped her become a leading entrepreneur in the music world and resume her.
She was able to negotiate a Samsung collaboration to help promote Rihanna’s Anti tour. Desiree Perez has also been able to have Roc Nation and Live Nation come to a deal. This deal is over a ten year period. Roc Nation was established in 2008 and since then has become an important company in the entertainment world. Roc Nation comes from Jay-Z’s love of sports. Roc Nation provides: Working with songwriters, producers and recording artists, enhancing clients careers, music publishing and promoting, concert and tour promotions, artist management, and music publishing and promotions and learn more about Des Perez.
Desiree has gotten many accomplishments for being working in a heavily male dominated job. She has been able to help create and organize some of the biggest musical events that have happened recently. Jay-Z will not go in with a business deal unless he has talked it over with Desiree. It seems that with every step and venture in the music industry she comes back stronger and smarter after each one and Desiree Perez’s lacrosse camp.